Legal
Privacy Policy
Last modified: April 2026
Animoca Minds (operated by Animoca Global Limited) respects your privacy and is committed to protecting it through compliance with the practices described in this notice. This notice describes our practices for collecting, using, maintaining, protecting, and disclosing personal data we may collect from you when you visit build.animocaminds.com (our "Website"), or when you submit an application through any form on the Website.
Please read this notice carefully. By engaging with our Website or submitting an application, you accept and consent to the practices described here. This notice may change from time to time — your continued use of the Website following any revision constitutes acceptance of the updated notice.
Data Collection
Data We May Collect About You
We collect and use the following types of data:
Application data (personal data)
Information you provide when submitting a fund application, including: your name, email address, prior work and background, product or company description, problem statement, pitch deck or presentation URL, your rationale for joining, your build plan, your current stage, and how you heard about us. This constitutes personal data that we can use to identify you.
Contact data
Name and email address provided in any correspondence with us, including via email at devrel-am@animocaminds.com.
Automated and technical data (non-personal)
When you interact with the Website, we and our hosting provider (Cloudflare) may automatically collect technical data about your device, browser, IP address, pages visited, time spent on pages, referring URL, and similar usage data. This is used for site performance, analytics, and security purposes.
If we combine non-personal or technical data with personal data in a way that identifies you, we treat the combined data as personal data.
Collection Methods
How We Collect Data
Direct interactions
You provide data when you fill in the application form on the Website, contact us by email, or correspond with us in any other way. This includes all information you voluntarily submit through any form or communication.
Automated technologies
As you interact with the Website, we and our infrastructure providers may automatically collect technical data using server logs, cookies, and similar technologies. This helps us maintain and improve the Website.
Cookies
Our Website uses cookies (small files placed on your device) for basic functionality and analytics. You may configure your browser to refuse cookies, though this may affect your experience. Unless you adjust your browser settings, our system will issue cookies on visit.
Data Use
How We Use Your Personal Data
We use your personal data to operate the Website, review applications, and communicate with you. The table below summarises our primary uses and their legal bases:
| Purpose | Data used | Lawful basis |
|---|---|---|
| Reviewing fund applications | Name, email, application content, pitch materials | Legitimate interest / performance of pre-contractual steps |
| Communicating with applicants | Name, email address | Legitimate interest |
| Sharing within Animoca Brands group for review | Application data | Legitimate interest |
| Website analytics and improvement | Usage and technical data, cookies | Legitimate interest |
| Security and fraud prevention | IP address, usage data | Legitimate interest |
| Compliance with legal obligations | Application data, correspondence | Legal obligation |
We may also use non-personal, anonymised, or aggregated data for any legitimate business purpose, including improving our selection process and website performance.
Data Sharing
Disclosure of Your Personal Data
We may share your personal data with the following categories of recipients:
Animoca Brands group companies
For the purposes of reviewing applications, making investment decisions, and providing programme support. Group companies may be located in Hong Kong, Australia, and the United Kingdom.
Service providers and subcontractors
Including Cloudflare (website hosting and infrastructure), email service providers, and other technical service providers who assist us in operating the Website. These providers are bound by confidentiality and data protection obligations.
Government authorities, courts, and regulators
Where required by law, regulation, legal process, or governmental request.
Successors in business
In the event of a merger, acquisition, restructuring, or sale of assets involving us, personal data may be transferred to the relevant successor entity.
We may share non-personal, anonymised, or aggregated data without restriction.
Retention
How Long We Keep Your Data
We retain personal data for as long as necessary for the purposes for which it was collected, consistent with applicable law. Our retention criteria include:
- Application data is retained for the duration of the relevant cohort review cycle and for a reasonable period thereafter to manage any follow-up communications.
- Contact and correspondence data is retained for as long as the relationship or enquiry requires, and thereafter as necessary for legal or regulatory purposes.
- Technical and analytics data is retained in accordance with our hosting and analytics providers' retention policies.
- Where we are subject to a legal obligation to retain data for a specified period, we will retain it for that period.
International Transfers
Consent to Personal Data Transfer
We are based in Hong Kong. We may process, store, and transfer the personal data we collect to countries outside your own, which may have different privacy laws. In particular, data may be transferred to group companies operating in Australia and the United Kingdom, and to service providers in other jurisdictions.
Where required, we use appropriate safeguards for such transfers, including the European Commission's standard contractual clauses, unless the destination country has been determined to provide an adequate level of data protection. By submitting your personal data or engaging with the Website, you consent to such transfer, storage, and processing.
Your Rights
Accessing and Correcting Your Data
You may contact us at compliance@animocabrands.com to request access to, correct, or delete personal data you have provided to us. We may decline a request where complying would violate a legal obligation or negatively affect the accuracy of information.
Subject to applicable limitations, you have the following rights with respect to your personal data:
If your query cannot be resolved through us, you may reach out to the Hong Kong Office of the Privacy Commissioner for Personal Data or the UK Information Commissioner's Office.
Security
Data Security
The security of your personal data is important to us. We use appropriate technical and organisational safeguards designed to protect your data from loss, misuse, and unauthorised access, use, alteration, or disclosure.
Please be aware that the transmission of information over the internet is not completely secure. While we do our best to protect your data, we cannot guarantee the security of data transmitted to the Website. Any transmission is at your own risk.
Children
Children's Privacy
The Website is not directed to minors. We do not knowingly collect personal data from individuals under 16 years of age (or as defined by applicable local law). If we learn we have inadvertently collected data from a child, we will delete it promptly. If you believe we have collected information from or about a child, please contact us at compliance@animocabrands.com.
Updates
Changes to This Notice
We may update this privacy notice from time to time. We will post any changes on this page and update the "Last modified" date above. If changes materially affect how we use your personal data, we will notify you by email to the address provided in your application. Please check this page periodically for updates.
Contact
Contact Information
For questions, comments, or requests regarding this privacy notice and our privacy practices, please contact our Compliance Officer:
Compliance Officer — Animoca Global Limited
28/F Landmark South, 39 Yip Kan St, Wong Chuk Hang, Hong Kong
Unit B2, 1st Floor, Surrey Wing, 180 Strand, London WC2R 1EA, U.K.
For fund-related enquiries: devrel-am@animocaminds.com
© 2026 Animoca Brands. All rights reserved.